Reza Bundy is a proven entrepreneur with a history of leveraging technology to add value and reduce "friction" in established markets.

Reza is the founder of IronPlanet, the leading online inspection-based marketplace focused on the $100 billion used capital goods market. IronPlanet has raised $47 million from such investors as Kleiner Perkins, Caterpillar, Komatsu and Volvo and currently enjoys $800 million in gross sales for 2009.

Prior to founding IronPlanet, Reza was lead research analyst at Bain Willard Companies (founded by Bill Bain of Bain & Co). At Bain Willard, Reza researched and evaluated investment opportunities across a broad range of industries. Prior to that, Reza worked for The Economist Intelligence Unit, The International Herald Tribune and ABC News. Reza attended the University of London, where he majored in International Studies. He served as a research associate at the Harvard Business School to Professor Michael Porter. Additionally, Reza completed all executive education courses at Harvard University's John F. Kennedy School for Government.

Reza drives a 1998 Audi A6 he purchased sight unseen on eBay motors while traveling overseas.